PEBBLE BRAIN
MERCH CONCEPTS


AN APPAREL MERCH COLLECTION BASED ON THE EP, PEBBLE BRAIN, BY LOVEJOY




I DESIGNED A PIECE FOR EACH SONG FROM THE EP, WITH SPECIFIC STYLES BASED ON THE LYRICS OF THE RESPECTIVE SONG!


I USED THE SAME FONTS AND SIMILAR COLOUR PALETTES TO TIE ALL THE DESIGNS TOGETHER INTO A COLLECTION THAT WAS NOT ONLY COHESIVE, BUT ALSO HAD ITS OWN FLAIR AND UNIQUENESS BASED ON THE DIFFERENT NATURE OF EACH SONG. THE DESIGNS ARE MAINLY TYPOGRAHIC TO DRAW MORE ATTENTION TO THE LYRICS.

THE DESIGNS AIM TO MAKE MERCH CLOTHING WEARABLE FOR EVERY DAY LIFE AND CAN BE INCORPORATED AS FUN, FASHIONABLE CLOTHES THAT DO NOT SEEM LIKE MERCHANDISE AT FIRST GLANCE.



STAYING TRUE TO THE VIBE OF EACH SONG BASED ON THE PRODUCTION OF THE MUSIC AND THE LYRICS HELPED ME TO CREATE EYE-CATCHING BUT ALSO MEMORABLE MERCH PIECES.
ON THE LEFT ARE THE SKETCHES FOR EACH OF MY DESIGNS. CREATING METAPHORS BASED ON THE LYRICS AND INCORPORATING THEM INTO EACH PIECE OF CLOTHING WAS MY GOAL.